Logo - Brand Design for Fintech Company
https://www.linkedin.com/feed/update/urn:li:activity:7215033085438926848/Have you ever picked up a seashell and wondered about its journey? 🤔 Cowrie shells have always intrigued me with their smooth curves and mysterious past. Little did I know, these shells weren't just beach treasures – they were once a symbol of wealth!
Inspiration Strikes:⚡💡
Discovering the Cowrie shell's history as a form of currency sparked an idea in me as a designer. I wondered if I could transform that symbol of prosperity into something relevant for today. That's how I came up with this logo concept
– a minimalist design conveying a powerful message: financial growth and the connection of Africa with the rest of the world. Like ancient cowries, it has been universally accepted as a form of currency, crossing diverse cultures.
Building Bridges:
As a Graphic, Product, and Logo Designer, I enjoy creating brand identities that bridge the past with the future.
This logo for Paywise, an imaginary revolutionary freelance payment platform, is a perfect example. It's about honoring tradition while creating a modern symbol of financial empowerment for Africa's future!
The Paywise Mission:
Paywise is dedicated to bridging the gap between generations. Their mission is to connect freelancers, especially in Africa, to the rest of the world and ensure secure payments, aligning perfectly with a more inclusive future.
What do you think? Does this logo effectively capture the essence of financial success?
Let's Chat!
Need a logo, brand identity, or a design even better that this?
Something that tells your unique story? Send a DM and let's discuss